9:00pm – Wednesday, August 10 on ABC1
Wednesday,10 August 2011 The Gruen Transfer returns…
…because we’ve been away long enough and really, because we’ve missed you. And there’s so much to catch up on: crazy mining ads, Big Tobacco campaigns, gambling messages invading every sport program on TV, the social media monster of Vodafail, NAB pretending it has no friends…
In the fourth season of The Gruen Transfer, inimitable host Wil Anderson will once again pick apart the seams of advertising with the extraordinary Russel Howcroft and Todd Sampson, ably supported by our rotating panel of Dan Gregory, Dee Madigan, Jeremy Nicholas, Bridget Taylor, Jane Caro, Rowan Dean and Carolyn Miller.
Old favourite segments including The Pitch where two agencies compete to sell the unsellable will return, along with another End Of Show Quest. Last year we voted for The Worst Ad Of All Time. This year, we’re pushing that idea further, hoping to identify and celebrate… (drum roll)… The Worst Product Of All Time.
The Gruen Transfer will be repeated on ABC2 – Thursday, August 11 at 9:35pm
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