The image above was captured from last Sunday’s episode of Suburgatory on GO! during which an on screen ad appeared straight after the second ad break of the show about 12 minutes from starting time.
On screen ads – other than those promoting up and coming programming – are usually only found in sports broadcasts.
Is this a sign of things to come – more on screen clutter with ads for products as well as for shows?
It’s bad enough at times with programming on screen ads which, in some cases, take up alot of the screen space. But to have product or sponsor ads as well, outside of the allotted ad breaks could become too much to bear.
The on screen ads do get around those fast forwarding through ads when playing back a recorded show. As the popularity of time shifted viewing grows, on screen ads may become more common in shows.
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