The 2012 incarnaiton of The Price is Right, hosted by Larry Emdur premieres on Seven Monday May 7 at 5.00pm.
Seven will be hoping that The Price is Right will deliver higher ratings to Deal or No Deal, and then the 6pm news, which is being beaten by Nine im some cities. The 4.30pm news will be cut to half an hour (one hour was always too long) as a result, making way for The Price is Right at 5.00pm while Deal remains at 5.30pm.
Larry Emdur says that is some pressure to perform well.
The Price is Right on Seven, 5.00pm weekdays from May 7, 2012