Wednesday, 09 July
9.00pm

Wil Anderson and regular guests Todd Sampson (Leo Burnett) and Russel Howcroft (George Patterson Y&R) are joined by Bridget Taylor (DDB Auckland) and Dan Gregory (Smart Inc)

In How Do You Sell? tonight it's road safety ads. Cricket legend Don Bradman did one of the first road safety ads. How far have they come?
The Gruen Transfer is a fast, funny show about advertising that will make you look differently at the constructed world around you.

It's not an exposé. It's not a satire. It's about truth in advertising. Finally.

The Gruen Transfer will be repeated on ABC2 – Thursday, July 10 at 8:30pm